South Jersey Energy Pardot Implementation 2018-03-20T17:55:54+00:00

Project Description

South Jersey Energy

Driving sales team’s efficacy through new Pardot implementation.

South Jersey Energy provides innovative, environmentally friendly industrial and commercial energy services. Transitioning from no marketing automation to Pardot, SJE was able to better align their Sales and Marketing teams. With Pardot, SJE can score and grade their prospects and segment their data for better targeting and messaging.

  • Email templates for quick follow up and tailored communications
  • Event Follow ups
  • Data segmentation through dynamic lists and segmentation rules
  • Forms that iframe into their website to have leads pushed to Pardot
  • Nurture streams in Engagement Studio
  • Scoring and Grading to MQL and SQL leads and contacts
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